WO2023160416A1 - 信息展示方法、装置、电子设备、存储介质和程序产品 - Google Patents

信息展示方法、装置、电子设备、存储介质和程序产品 Download PDF

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Publication number
WO2023160416A1
WO2023160416A1 PCT/CN2023/075598 CN2023075598W WO2023160416A1 WO 2023160416 A1 WO2023160416 A1 WO 2023160416A1 CN 2023075598 W CN2023075598 W CN 2023075598W WO 2023160416 A1 WO2023160416 A1 WO 2023160416A1
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WO
WIPO (PCT)
Prior art keywords
video
target object
information
area
display
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
PCT/CN2023/075598
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English (en)
French (fr)
Inventor
张凯
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Beijing Zitiao Network Technology Co Ltd
Original Assignee
Beijing Zitiao Network Technology Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Beijing Zitiao Network Technology Co Ltd filed Critical Beijing Zitiao Network Technology Co Ltd
Priority to EP23759041.9A priority Critical patent/EP4435595A4/en
Priority to JP2024537418A priority patent/JP7776094B2/ja
Publication of WO2023160416A1 publication Critical patent/WO2023160416A1/zh
Priority to US18/748,577 priority patent/US12452482B2/en
Anticipated expiration legal-status Critical
Priority to US19/350,292 priority patent/US20260082099A1/en
Ceased legal-status Critical Current

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Classifications

    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F9/00—Arrangements for program control, e.g. control units
    • G06F9/06—Arrangements for program control, e.g. control units using stored programs, i.e. using an internal store of processing equipment to receive or retain programs
    • G06F9/44—Arrangements for executing specific programs
    • G06F9/451—Execution arrangements for user interfaces
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/70—Information retrieval; Database structures therefor; File system structures therefor of video data
    • G06F16/73—Querying
    • G06F16/738—Presentation of query results
    • G06F16/739—Presentation of query results in form of a video summary, e.g. the video summary being a video sequence, a composite still image or having synthesized frames
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00—Administration; Management
    • G06Q10/40—Business processes related to social networking or social networking services
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute
    • G06Q30/0271—Personalized advertisement
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0631—Recommending goods or services
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0639—Locating goods or services, e.g. based on physical position of the goods or services within a shopping facility
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0641—Electronic shopping [e-shopping] utilising user interfaces specially adapted for shopping
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • H04N21/4316—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • H04N21/4722—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting additional data associated with the content
    • H04N21/4725—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting additional data associated with the content using interactive regions of the image, e.g. hot spots

Definitions

  • Embodiments of the present disclosure relate to the field of computer technology, for example, to an information display method, device, electronic equipment, storage medium, and program product.
  • Embodiments of the present disclosure provide an information display method, device, electronic equipment, storage medium, and program product.
  • an embodiment of the present disclosure provides an information display method, including:
  • the object card includes a first area and a second area, and the first area
  • the second area is used to display the first information of the target object
  • the second area is used to display the second information of at least one associated object included in the target object.
  • an information display device including:
  • the first playback module is configured to play the first video on the video playback page
  • An information display module configured to switch and display the first video as an object card of the target object in response to an information display operation acting on the video playing page, wherein the object card includes a first area and a second area , the first area is used to display first information of the target object, and the second area is used to display second information of at least one associated object included in the target object.
  • an embodiment of the present disclosure also provides an electronic device, including:
  • processors one or more processors
  • memory arranged to store one or more programs
  • the one or more processors are made to implement the information display method described in the embodiments of the present disclosure.
  • the embodiments of the present disclosure further provide a computer-readable storage medium, on which a computer program is stored, and when the program is executed by a processor, the information display method as described in the embodiments of the present disclosure is implemented.
  • the embodiments of the present disclosure further provide a computer program product, which, when executed by a computer, enables the computer to implement the information display method as described in the embodiments of the present disclosure.
  • FIG. 1 is a schematic flowchart of an information display method provided by an embodiment of the present disclosure
  • FIG. 2 is a schematic diagram of an object card provided by an embodiment of the present disclosure
  • FIG. 3 is a schematic flowchart of another information display method provided by an embodiment of the present disclosure.
  • FIG. 4 is a structural block diagram of an information display device provided by an embodiment of the present disclosure.
  • FIG. 5 is a schematic structural diagram of an electronic device provided by an embodiment of the present disclosure.
  • the term “comprise” and its variations are open-ended, ie “including but not limited to”.
  • the term “based on” is “based at least in part on”.
  • the term “one embodiment” means “at least one embodiment”; the term “another embodiment” means “at least one further embodiment”; the term “some embodiments” means “at least some embodiments.” Relevant definitions of other terms will be given in the description below.
  • FIG. 1 is a schematic flowchart of an information display method provided by an embodiment of the present disclosure.
  • the method can be executed by an information display device, wherein the device can be implemented by software and/or hardware, and can be configured in an electronic device, typically, a mobile phone or a tablet computer.
  • the information display method provided by the embodiment of the present disclosure can display the object card on the video playing page.
  • the information display method provided in this embodiment may include:
  • the electronic device may display a video play page based on a corresponding trigger operation of the user, and play videos (including the first video) on the video play page.
  • the video playing page may be a page for playing videos, such as a recommended video playing page for playing recommended videos.
  • the first video may be a video played on a video playing page, such as a video played on a video playing page when an information display operation is received.
  • the information display operation can be understood as an operation for displaying the information of the target object, such as an operation for displaying the object card of the target object.
  • the information display operation can be, for example, a video switching operation, such as a vertical to swipe.
  • the target object may be an object recommended to the user, such as a city or a place (such as a shopping mall or a store) recommended to the user.
  • the first information of the target object may include identification information (such as the name of the target object) and/or introduction information of the target object.
  • the object card 20 of the target object can be a card for displaying the first information of the target object and the second information of the associated object of the target object, which can be added to the video stream of the video playback page when the preset condition is met, so as to display the first information of the target object and the second information of the associated object of the target object.
  • the electronic device displays the object card 20 when switching to the object card 20 based on the video stream of the video playing page.
  • the preset condition may be a preset recommendation condition for recommending the target object to the user, which may be set as required, which is not limited in this embodiment.
  • the object card 20 of the target object may include a first area for displaying the first information of the target object and a second area for displaying the second information of the associated object of the target object, and further setting There is a third area for displaying controls.
  • the associated object of the target object can be a sub-pair contained in the target object with a higher recommendation priority
  • the associated object can be, for example, a scenic spot or a shopping mall in the city; when the target object is a shopping mall, the associated object can be, for example, a store included in the shopping mall;
  • the target object is a store
  • the associated object may be, for example, a commodity in the store.
  • the mall/store may be an offline physical mall/store, or an online virtual mall/store, which is not limited in this embodiment.
  • the second information of the associated object may include information such as the name, picture and/or introduction of the associated object. Object information of some associated objects of the target object may be displayed in the second area of the object card.
  • the user when the user wants to view the object card of the target object, the user may perform an information display operation on the video playback page.
  • the electronic device detects the user's information display operation, it can switch and display the currently played first video as the object card 20 of the target object, and display the first video of the target object in the first area of the object card 20.
  • Information displaying second information of at least one associated object of the target object in the second area of the object.
  • the information display operation as a video switching operation as an example
  • the electronic device receives the video switching operation, it can perform video switching according to the video stream, and when it needs to switch to the object card of the target object contained in the video stream for display, the video switching operation can be used as information A display operation, in response to the information display operation, displaying the first video switch as an object card of the target object.
  • information about the target object and its associated objects recommended to the user is displayed in the form of an object card on the video playback page, so that the user can quickly learn about the target object and the resources it provides through the object card without switching to Other pages or other application software can enrich the content displayed on the video playing page and the display form of the content on the video playing page, and improve the user's information viewing efficiency, thereby improving user experience.
  • after switching and displaying the first video as an object card of the target object it further includes: in response to the first feedback operation for the target object, displaying the first feedback of the target object controls, wherein the first feedback control is used to trigger feedback on the target object; and/or, in response to a second feedback operation on a second associated object in the at least one associated object, display the first A second feedback control for the second associated object, wherein the second feedback control is used to trigger feedback on the second associated object.
  • the first feedback operation may be an operation for displaying a feedback control of the target object to give feedback to the target object, such as a long press operation on the target object (such as a long press operation acting on the first area operation) or a long press operation on the video playback page (such as a long press operation on the video playback page).
  • the second feedback operation may be an operation for displaying a feedback control of a certain associated object to give feedback to the associated object, such as a long press operation on the associated object.
  • the second associated object may be an associated object on which the second feedback operation acts.
  • the first feedback control may be a feedback control corresponding to the target object, and the second feedback control may be a feedback control corresponding to the second associated object.
  • the first feedback control and the second feedback control may include a feedback control for disinterested feedback and/or a feedback control for complaints; and may further include a feedback control for giving feedback such as likes and bookmarks.
  • the user may instruct the electronic device to display the feedback control of the target object/associated object on the video playback page by performing a corresponding feedback operation, so as to give feedback to the target object/associated object.
  • the electronic device when the user wants to give feedback to the target object, he may perform the first feedback operation.
  • the electronic device When the electronic device receives the user's first feedback operation, it may display at least one feedback control of the target object, such as displaying the feedback panel of the target object on the video playback page, and displaying the feedback control of the target object in the feedback panel; or , display the audience's feedback controls in the third area of the audience card, and so on. Therefore, the user can trigger the corresponding feedback control of the target object to give feedback to the target object.
  • the electronic device when the electronic device detects that a certain feedback control of the target object is triggered by the user, it may generate and send feedback information corresponding to the feedback control to the server, and may further cancel the display of the feedback control of the target object.
  • the electronic device When the user wants to give feedback to a certain associated object of the target object, he can perform a second feedback operation.
  • the electronic device may use the associated object on which the second feedback operation acts as the second associated object, and display at least one feedback control of the second associated object, such as in the video playback page Displaying the feedback panel of the second associated object, and displaying the feedback control of the second associated object in the feedback panel; or displaying the feedback control of the second associated object in the third area of the target object card, and so on. Therefore, the user can trigger the corresponding feedback control of the second associated object to give feedback to the second associated object.
  • the electronic device when the electronic device detects that the user touches a certain feedback control of the second associated object, it may generate and send feedback information corresponding to the feedback control to the server, and may further cancel the display of the feedback control of the second associated object .
  • the object card further includes a third area for displaying interactive controls
  • the interactive controls include an object list control
  • the method further includes: in response to a trigger operation on the object list control, displaying A list of associated objects for the target object.
  • the third area may be an area for displaying interactive controls in the object card of the target object, and controls such as object list controls may be displayed in the third area, and the third area may be located in the first area/second within or outside the two areas.
  • the object list control may be a control for instructing the electronic device to display the associated object list of the target object.
  • the associated object list of the target object may be used to display relevant information (such as second information) of all associated objects of the target object.
  • the electronic device when the electronic device displays the object card of the target object, it displays an object list control in the third area of the object card (as shown in FIG. 2 ). Therefore, when the user wants to view other related objects not displayed in the second area, the object list control can be triggered.
  • the electronic device when the electronic device detects that the user triggers the object list control, it can display the list of associated objects of the target object, such as displaying the list of associated objects of the target object on the upper layer of the object card, and switching and displaying the object card of the target object as the object card of the target object.
  • the associated object list or switch the current page from the video playback page to the associated object page, and display the associated object list of the target object on the associated object page, and so on.
  • the first video is played on the video play page; in response to the information display operation acting on the video play page, the first video is switched and displayed as an object card of the target object, wherein the The object card includes a first area and a second area, the first area is used to display the first information of the target object; the second area is used to display the second information of at least one associated object contained in the target object.
  • the relevant information of the target object and its associated objects is displayed to the user in the form of an object card on the video playback page, which can enrich the content displayed on the video playback page and the presentation form of the content in the video playback page, and improve The user's information viewing efficiency is improved, and the user experience is improved.
  • Fig. 3 is a schematic flowchart of another information display method provided by an embodiment of the present disclosure. This embodiment may be combined with one or more of the above-described embodiments.
  • the method further includes: displaying detailed information of the target object in response to the first viewing operation on the target object; and/or Or, displaying detailed information of the first associated object in response to a second viewing operation on the first associated object of the at least one associated object.
  • after switching and displaying the first video as the object card of the target object it further includes: in response to an information switching operation acting on the second area, switching the The second information of the associated object displayed.
  • the switching and displaying the first video as an object card of the target object includes: displaying a preset page background associated with the target object on the video playing page, and displaying the preset page background associated with the target object in the preset Set the upper layer of the page background to display the object card of the target object.
  • the first video after switching and displaying the first video as the object card of the target object, it further includes: switching and displaying the object card in response to a video playback operation acting on the video playing page is the first video or the second video, wherein, the second video and the first video The frequency is a different video.
  • the information presentation method provided in this embodiment may include:
  • S202 In response to the information display operation acting on the video playing page, display a preset page background associated with the target object on the video playing page, and display the target on an upper layer of the preset page background
  • the object card of the object perform S203, S204, S205 or S206, wherein, the object card includes a first area and a second area, the first area is used to display the first information of the target object, and the second area The area is used to display the second information of at least one associated object included in the target object.
  • the preset page background can be the page background displayed on the lower layer of the object card in the video playback page when the object card of the target object is displayed, and it can be a picture (including a static picture or a dynamic picture) associated with the target object , animation or video, etc.
  • the preset page background can display distribution information around or inside the target object.
  • the default page background when the target object is a city, can be a distribution map of landmarks such as scenic spots and/or shopping malls in the city; when the target object is a shopping mall, the default page background It can be the distribution map of the stores in the mall (such as a shopping guide map), or the distribution map of the mall and its surrounding places; when the target object is a store, the preset page background can be a shopping guide map of the store, etc., so that users can understand the target Object distribution information.
  • landmarks such as scenic spots and/or shopping malls in the city
  • the default page background It can be the distribution map of the stores in the mall (such as a shopping guide map), or the distribution map of the mall and its surrounding places
  • the preset page background when the target object is a store, the preset page background can be a shopping guide map of the store, etc., so that users can understand the target Object distribution information.
  • the electronic device when it receives the user's information display operation, it may stop playing the first video, and display the preset page background associated with the target object on the video playback page (such as the target object's The preset page background corresponding to the object card), and display the object card 20 of the target object at the set position on the upper layer of the preset page background.
  • the setting position can be flexibly set as required, for example, the setting position can be set as the middle and lower side of the video playing page, etc.
  • the first viewing operation may be an operation of viewing detailed information of the target object, such as a click operation acting on the first area of the object card.
  • the electronic device when the user wants to view the detailed information of the target object, he may perform a first viewing operation on the target object, such as clicking on the first information of the target object displayed in the first area.
  • the electronic device when the electronic device receives the user's first viewing operation, it can display the detailed information of the target object to the user, for example, it can display the detailed information of the target object on the video playback page, such as displaying the target The detailed information of the object, or display the detailed information of the target object on the upper layer of the object card of the target object; you can also switch the current page from the video playback page to the details page of the target object , and display the detailed information of the target object on the details page.
  • the information switching operation may be an operation of switching the second information of the associated object displayed in the second area of the object card, such as a horizontal sliding operation in the second area.
  • the user may switch the second information of the associated object displayed in the second area through an information switching operation, so as to view different associated objects of the target object.
  • the electronic device when the electronic device displays the object card of the target object, it may display the second information of a preset number (such as 3 or 5) of associated objects in the second area of the object card. Therefore, when the user wants to switch the second information of the associated object displayed in the second area, the user can perform an information switching operation in the second area.
  • the electronic device when the electronic device receives the user's information switching operation, it can be located after and away from the last associated object currently displayed according to the order of recommendation priority of each associated object of the target object from high to low.
  • the latest preset number of related objects are used as related objects to be displayed, and the second information of the related objects displayed in the second area is switched to the second information of the related objects to be displayed.
  • the second viewing operation may be an operation of viewing detailed information of a certain related object of the target object, such as a click operation acting on the second information of a certain related object displayed in the second area of the object card.
  • the first associated object may be an associated object targeted by the second viewing operation.
  • the user when the user wants to view the detailed information of a certain associated object (that is, the first associated object) of the target object, he can perform a second viewing operation on the associated object, such as clicking the button of the associated object displayed in the second area. second information.
  • the electronic device when the electronic device receives the user's second viewing operation, it can display the detailed information of the associated object to the user, for example, it can display the detailed information of the associated object on the video playback page, such as in the object card of the target object Display the detailed information of the associated object, or display the detailed information of the associated object on the upper layer of the object card of the target object; you can also switch the current page from the video playback page to the detailed page of the associated object, and in the detailed page Display the detailed information of the associated object.
  • the user can view the detailed information of the product and complete the purchase operation of the product without switching to other application software for purchase, which can simplify the operations required by the user when purchasing the product.
  • the video playing operation may be an operation instructing the electronic device to continue playing the video on the video playing page, such as a vertical sliding operation on the video playing page.
  • the first video and the second video may be videos located on both sides of the object card of the target object and adjacent to the object card of the target object in the video stream of the video playing page.
  • the first video can be the video played on the video playing page when the information display operation is received; the second video can be another video adjacent to the target object in the video stream of the video playing page besides the first video video.
  • the electronic device when the user wants to continue watching the video on the video playing page, he can perform a video playing operation, such as vertically sliding on the video playing page.
  • the electronic device when the electronic device receives the user's video playback operation, it can switch and display the object card of the target object displayed on the video playback page and the preset page background as the first video or the second video, such as canceling the target object
  • the electronic device when the electronic device receives the user's video playback operation, it can switch and display the object card of the target object displayed on the video playback page and the preset page background as the first video or the second video, such as canceling the target object
  • the electronic device when the electronic device wants to continue watching the video on the video playing page, he can perform a video playing operation, such as vertically sliding on the video playing page.
  • the electronic device when the electronic device receives the user's video playback operation, it can switch and display the object card of the target object displayed on the video playback page and the preset page background as the first video or the
  • the video playback operation as a vertical sliding operation as an example, when the video playback operation is a downward sliding operation, the first video can be played on the video playback page; when the video playback operation is an upward sliding operation, The second video can be played on the page where the video can be played; or, when the video playback operation is an upward sliding operation, the first video can be played on the video playback page, and when the video playback operation is a downward sliding operation , the second video can be played on the page where the video can be played.
  • the information display method provided in this embodiment can switch the second information of the associated object displayed in the second area based on the corresponding trigger operation of the user, display the detailed information of the target object/associated object, or continue to play the video on the video playback page Video, so as to meet the different needs of users and improve user experience.
  • Fig. 4 is a structural block diagram of an information display device provided by an embodiment of the present disclosure.
  • the device can be implemented by software and/or hardware, and can be configured in an electronic device, typically, a mobile phone or a tablet computer, and can display information by executing an information display method.
  • the information display device provided in this embodiment may include: a first playing module 401 and an information display module 402, wherein,
  • the first playing module 401 is configured to play the first video in the video playing page
  • the information display module 402 is configured to switch and display the first video as an object card of the target object in response to an information display operation acting on the video playing page, wherein the object card includes a first area and a second area. area, the first area is used to display the first information of the target object, so The second area is used to display the second information of at least one associated object included in the target object.
  • the first video is played on the video playback page through the first playback module; the information display module responds to the information display operation acting on the video playback page, and switches and displays the first video as An object card of the target object, wherein the object card includes a first area and a second area, the first area is used to display the first information of the target object; the second area is used to display at least one associated object contained in the target object the second information.
  • the relevant information of the target object and its associated objects is displayed to the user in the form of an object card on the video playback page, which can enrich the content displayed on the video playback page and the presentation form of the content in the video playback page, and improve The user's information viewing efficiency is improved, and the user experience is improved.
  • the information display device provided in this embodiment may further include: a first detailed information display module, configured to, after switching and displaying the first video as the object card of the target object, respond to The first viewing operation of the target object, displaying the detailed information of the target object; and/or, the second detailed information display module, configured to respond to the second viewing of the first associated object in the at least one associated object Operation to display the detailed information of the first associated object.
  • a first detailed information display module configured to, after switching and displaying the first video as the object card of the target object, respond to The first viewing operation of the target object, displaying the detailed information of the target object
  • the second detailed information display module configured to respond to the second viewing of the first associated object in the at least one associated object Operation to display the detailed information of the first associated object.
  • the information display device may further include: a first feedback control display module, configured to respond to the A first feedback operation of the target object, displaying a first feedback control of the target object, wherein the first feedback control is used to trigger feedback to the target object; and/or a second feedback control display module, set to display a second feedback control of the second associated object in response to a second feedback operation on the second associated object of the at least one associated object, wherein the second feedback control is used to trigger the The second associated object performs feedback.
  • a first feedback control display module configured to respond to the A first feedback operation of the target object, displaying a first feedback control of the target object, wherein the first feedback control is used to trigger feedback to the target object
  • a second feedback control display module set to display a second feedback control of the second associated object in response to a second feedback operation on the second associated object of the at least one associated object, wherein the second feedback control is used to trigger the The second associated object performs feedback.
  • the information display device provided in this embodiment may further include: an information switching module, configured to respond to the action on the second video after switching and displaying the first video as the object card of the target object The information switching operation in the second area switches the second information of the associated object displayed in the second area.
  • an information switching module configured to respond to the action on the second video after switching and displaying the first video as the object card of the target object The information switching operation in the second area switches the second information of the associated object displayed in the second area.
  • the information display module 402 may be configured to: display a preset page background associated with the target object on the video playback page, and display the target on the upper layer of the preset page background The object card for the object.
  • the object card may also include a third area for displaying interactive controls
  • the interactive controls may include object list controls
  • the information display device provided in this embodiment may also include: a list display module, setting In response to a triggered operation on the object list control, an associated object list of the target object is displayed.
  • the information display device provided in this embodiment may further include: a second playing module, configured to respond to the The video playing operation on the video playing page switches and displays the object card as the first video or the second video, wherein the second video is different from the first video.
  • a second playing module configured to respond to the The video playing operation on the video playing page switches and displays the object card as the first video or the second video, wherein the second video is different from the first video.
  • the information display device provided by the embodiments of the present disclosure can execute the information display method provided by any embodiment of the present disclosure, and has corresponding functional modules and beneficial effects for executing the information display method.
  • the information display method provided by any embodiment of the present disclosure can execute the information display method provided by any embodiment of the present disclosure, and has corresponding functional modules and beneficial effects for executing the information display method.
  • FIG. 5 it shows a schematic structural diagram of an electronic device (such as a terminal device) 500 suitable for implementing an embodiment of the present disclosure.
  • the terminal equipment in the embodiments of the present disclosure may include but not limited to mobile phones, notebook computers, digital broadcast receivers, personal digital assistants (Personal Digital Assistant, PDA), tablet computers (PAD), portable multimedia players (Portable Media Player , PMP), mobile terminals such as vehicle-mounted terminals (such as vehicle-mounted navigation terminals), and fixed terminals such as digital televisions (Television, TV), desktop computers, and the like.
  • PDA Personal Digital Assistant
  • PMP portable multimedia players
  • mobile terminals such as vehicle-mounted terminals (such as vehicle-mounted navigation terminals)
  • fixed terminals such as digital televisions (Television, TV), desktop computers, and the like.
  • the electronic device shown in FIG. 5 is only an example, and should not limit the functions and scope of use of the embodiments of the present disclosure.
  • an electronic device 500 may include a processing device (such as a central processing unit, a graphics processing unit, etc.) Various appropriate actions and processes are performed by a program loaded into random access memory (Random Access Memory, RAM) 503 by 508 . In the RAM 503, various programs and data necessary for the operation of the electronic device 500 are also stored.
  • the processing device 501, ROM 502, and RAM 503 are connected to each other through a bus 504.
  • An input/output (Input/Output, I/O) interface 505 is also connected to the bus 504 .
  • an input device 506 including, for example, a touch screen, a touchpad, a keyboard, a mouse, a camera, a microphone, an accelerometer, a gyroscope, etc.; including, for example, a liquid crystal display (Liquid Crystal Display, LCD) , an output device 507 such as a speaker, a vibrator, etc.; a storage device 508 including, for example, a magnetic tape, a hard disk, etc.; and a communication device 509.
  • the communication means 509 may allow the electronic device 500 to perform wireless or wired communication with other devices to exchange data. While FIG. 5 shows electronic device 500 having various means, it is to be understood that implementing or having all of the means shown is not a requirement. More or fewer means may alternatively be implemented or provided.
  • embodiments of the present disclosure include a computer program product, which includes a computer program carried on a non-transitory computer readable medium, where the computer program includes program code for executing the method shown in the flowchart.
  • the computer program can be The configuration 509 is downloaded and installed from the network, or from the storage device 508, or from the ROM 502.
  • the processing device 501 When the computer program is executed by the processing device 501, the above-mentioned functions defined in the methods of the embodiments of the present disclosure are performed.
  • the computer-readable medium mentioned above in the present disclosure may be a computer-readable signal medium or a computer-readable storage medium or any combination of the two.
  • a computer readable storage medium may be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, device, or device, or any combination thereof.
  • Examples of computer readable storage media may include, but are not limited to, electrical connections with one or more conductors, portable computer diskettes, hard disks, random access memory (RAM), read only memory (ROM), erasable programmable read-only Memory (Erasable Programmable Read-Only Memory, EPROM) or flash memory, optical fiber, portable compact disk read-only memory (Compact Disc Read-Only Memory, CD-ROM), optical storage device, magnetic storage device, or any suitable combination of the above .
  • a computer-readable storage medium may be any tangible medium that contains or stores a program that can be used by or in conjunction with an instruction execution system, apparatus, or device.
  • a computer-readable signal medium may include a data signal propagated in baseband or as part of a carrier wave carrying computer-readable program code therein. Such propagated data signals may take many forms, including but not limited to electromagnetic signals, optical signals, or any suitable combination of the foregoing.
  • a computer-readable signal medium may also be any computer-readable medium other than a computer-readable storage medium, which can transmit, propagate, or transmit a program for use by or in conjunction with an instruction execution system, apparatus, or device .
  • the program code contained on the computer readable medium can be transmitted by any appropriate medium, including but not limited to: electric wire, optical cable, radio frequency (Radio Frequency, RF), etc., or any suitable combination of the above.
  • the client and the server can communicate using any currently known or future-developed network protocols such as HTTP (Hyper Text Transfer Protocol, Hypertext Transfer Protocol), and can communicate with any form or medium of digital Data communication (eg, communication network) interconnections.
  • network protocols such as HTTP (Hyper Text Transfer Protocol, Hypertext Transfer Protocol)
  • Examples of communication networks include local area networks (Local Area Network, LAN), wide area networks (Wide Area Network, WAN), internetworks (e.g., the Internet), and peer-to-peer networks (e.g., ad hoc peer-to-peer networks), as well as any currently existing networks that are known or developed in the future.
  • the above-mentioned computer-readable medium may be included in the above-mentioned electronic device, or may exist independently without being incorporated into the electronic device.
  • the above-mentioned computer-readable medium carries one or more programs, and when the above-mentioned one or more programs are executed by the electronic device, the electronic device: plays the first video on the video play page; The information display operation on the page displays the switching of the first video as An object card of the target object, wherein the object card includes a first area and a second area, the first area is used to display the first information of the target object, and the second area is used to display the target object The second information of at least one associated object contained in .
  • the storage medium may be a non-transitory storage medium.
  • Computer program code for carrying out operations of the present disclosure may be written in one or more programming languages, or combinations thereof, including but not limited to object-oriented programming languages—such as Java, Smalltalk, C++, and Includes conventional procedural programming languages - such as the "C" language or similar programming languages.
  • the program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer or entirely on the remote computer or server.
  • the remote computer can be connected to the user computer through any kind of network, including a local area network (LAN) or a wide area network (WAN), or it can be connected to an external computer (such as through an Internet service provider). Internet connection).
  • LAN local area network
  • WAN wide area network
  • Internet service provider such as AT&T, MCI, Sprint, EarthLink, MSN, GTE, etc.
  • each block in a flowchart or block diagram may represent a module, program segment, or portion of code that contains one or more logical functions for implementing specified executable instructions.
  • the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or they may sometimes be executed in the reverse order, depending upon the functionality involved.
  • each block of the block diagrams and/or flowchart illustrations, and combinations of blocks in the block diagrams and/or flowchart illustrations can be implemented by a dedicated hardware-based system that performs the specified functions or operations , or may be implemented by a combination of dedicated hardware and computer instructions.
  • the units involved in the embodiments described in the present disclosure may be implemented by software or by hardware. Wherein, the name of the module does not constitute a limitation of the unit itself under certain circumstances.
  • exemplary types of hardware logic components include: Field Programmable Gate Array (FPGA), Application Specific Integrated Circuit (ASIC), Application Specific Standard Product, ASSP), System on Chip (System on Chip, SOC), Complex Programmable Logic Device (Complex Programmable Logic Device, CPLD), etc.
  • FPGA Field Programmable Gate Array
  • ASIC Application Specific Integrated Circuit
  • ASSP Application Specific Standard Product
  • ASSP System on Chip
  • SOC System on Chip
  • Complex Programmable Logic Device Complex Programmable Logic Device, CPLD
  • a machine-readable medium may be a tangible medium that may contain or store a program for use by or in conjunction with an instruction execution system, apparatus, or device.
  • a machine-readable medium may be a machine-readable signal medium or a machine-readable storage medium.
  • a machine-readable medium may include, but is not limited to, electronic, magnetic, optical, electromagnetic, infrared, or semiconductor systems, apparatus, or devices, or any suitable combination of the foregoing.
  • machine-readable storage media examples include one or more wire-based electrical connections, portable computer disks, hard disks, random access memory (RAM), read only memory (ROM), erasable programmable read only memory (EPROM), or flash memory), optical fiber, compact disc read only memory (CD-ROM), optical storage, magnetic storage, or any suitable combination of the foregoing.
  • RAM random access memory
  • ROM read only memory
  • EPROM erasable programmable read only memory
  • flash memory flash memory
  • optical fiber compact disc read only memory
  • CD-ROM compact disc read only memory
  • magnetic storage or any suitable combination of the foregoing.
  • Example 1 provides an information presentation method, including:
  • the object card includes a first area and a second area, and the first The area is used to display the first information of the target object, and the second area is used to display the second information of at least one associated object included in the target object.
  • Example 2 according to the method described in Example 1, after switching and displaying the first video as an object card of the target object, further includes:
  • Example 3 according to the method described in Example 1, after switching and displaying the first video as an object card of the target object, further includes:
  • Example 4 according to the method described in Example 1, after switching and displaying the first video as an object card of the target object, further includes:
  • the second information of the associated object displayed in the second area is switched.
  • Example 5 According to the method described in any one of Examples 1-4, the switching display of the first video as an object card of the target object includes:
  • a preset page background associated with the target object is displayed on the video playing page, and an object card of the target object is displayed on an upper layer of the preset page background.
  • Example 6 According to the method described in any one of Examples 1-4, the object card further includes a third area for displaying interactive controls, and the interactive controls include object list controls, The method also includes:
  • a list of associated objects of the target object is displayed.
  • Example 7 according to the method described in any one of Examples 1-4, after switching and displaying the first video as an object card of the target object, further includes:
  • the object card In response to a video playing operation on the video playing page, the object card is switched and displayed as the first video or the second video, wherein the second video is different from the first video.
  • Example 8 provides an information display device, including:
  • the first playback module is configured to play the first video on the video playback page
  • An information display module configured to switch and display the first video as an object card of the target object in response to an information display operation acting on the video playing page, wherein the object card includes a first area and a second area , the first area is used to display first information of the target object, and the second area is used to display second information of at least one associated object included in the target object.
  • Example 9 provides an electronic device, comprising:
  • processors one or more processors
  • memory arranged to store one or more programs
  • the one or more processors are made to implement the information presentation method described in any one of Examples 1-7.
  • Example 10 provides a computer-readable storage medium, on which a computer program is stored, and when the program is executed by a processor, the information as described in any one of Examples 1-7 is realized. Show method.
  • Example 11 provides a computer program product.
  • the computer program product When the computer program product is executed by a computer, the computer implements the information presentation method described in any one of Examples 1-7.

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Abstract

本公开实施例提供了一种信息展示方法、装置、电子设备、存储介质和程序产品。该方法包括：在视频播放页面中播放第一视频；响应于作用在所述视频播放页面中的信息展示操作，将所述第一视频切换显示为目标对象的对象卡片，其中，所述对象卡片包括第一区域和第二区域，所述第一区域用于展示所述目标对象的第一信息，所述第二区域用于展示所述目标对象中包含的至少一个关联对象的第二信息。

Description

信息展示方法、装置、电子设备、存储介质和程序产品
本申请要求在2022年02月24日提交中国专利局、申请号为202210174154.7的中国专利申请的优先权，以上申请的全部内容通过引用结合在本申请中。
技术领域
本公开实施例涉及计算机技术领域，例如涉及一种信息展示方法、装置、电子设备、存储介质和程序产品。
背景技术
目前，用户可以在视频播放页面中观看视频。然而，相关技术中，视频播放页面中所展示的内容较为单一，无法满足用户的需求。
发明内容
本公开实施例提供一种信息展示方法、装置、电子设备、存储介质和程序产品。
第一方面，本公开实施例提供了一种信息展示方法，包括：
在视频播放页面中播放第一视频；
响应于作用在所述视频播放页面中的信息展示操作，将所述第一视频切换显示为目标对象的对象卡片，其中，所述对象卡片包括第一区域和第二区域，所述第一区域用于展示所述目标对象的第一信息，所述第二区域用于展示所述目标对象中包含的至少一个关联对象的第二信息。
第二方面，本公开实施例还提供了一种信息展示装置，包括：
第一播放模块，设置为在视频播放页面中播放第一视频；
信息展示模块，设置为响应于作用在所述视频播放页面中的信息展示操作，将所述第一视频切换显示为目标对象的对象卡片，其中，所述对象卡片包括第一区域和第二区域，所述第一区域用于展示所述目标对象的第一信息，所述第二区域用于展示所述目标对象中包含的至少一个关联对象的第二信息。
第三方面，本公开实施例还提供了一种电子设备，包括：
一个或多个处理器；
存储器，设置为存储一个或多个程序，
当所述一个或多个程序被所述一个或多个处理器执行，使得所述一个或多个处理器实现如本公开实施例所述的信息展示方法。
第四方面，本公开实施例还提供了一种计算机可读存储介质，其上存储有计算机程序，该程序被处理器执行时实现如本公开实施例所述的信息展示方法。
第五方面，本公开实施例还提供了一种计算机程序产品，当所述计算机程序产品被计算机执行，使得所述计算机实现如本公开实施例所述的信息展示方法。
附图说明
贯穿附图中，相同或相似的附图标记表示相同或相似的元素。应当理解附图是示意性的，原件和元素不一定按照比例绘制。
图1为本公开实施例提供的一种信息展示方法的流程示意图；
图2为本公开实施例提供的一种对象卡片的示意图；
图3为本公开实施例提供的另一种信息展示方法的流程示意图；
图4为本公开实施例提供的一种信息展示装置的结构框图；
图5为本公开实施例提供的一种电子设备的结构示意图。
具体实施方式
下面将参照附图描述本公开的实施例。虽然附图中显示了本公开的某些实施例，然而应当理解的是，本公开可以通过各种形式来实现，而且不应该被解释为限于这里阐述的实施例，相反提供这些实施例是为了更加透彻和完整地理解本公开。应当理解的是，本公开的附图及实施例仅用于示例性作用，并非用于限制本公开的保护范围。
应当理解，本公开的方法实施方式中记载的各个步骤可以按照不同的顺序执行，和/或并行执行。此外，方法实施方式可以包括附加的步骤和/或省略执行示出的步骤。本公开的范围在此方面不受限制。
本文使用的术语“包括”及其变形是开放性包括，即“包括但不限于”。术语“基于”是“至少部分地基于”。术语“一个实施例”表示“至少一个实施例”；术语“另一实施例”表示“至少一个另外的实施例”；术语“一些实施例”表示“至少一些实施例”。其他术语的相关定义将在下文描述中给出。
需要注意，本公开中提及的“第一”、“第二”等概念仅用于对不同的装置、模块或单元进行区分，并非用于限定这些装置、模块或单元所执行的功能的顺序或者相互依存关系。
需要注意，本公开中提及的“一个”、“多个”的修饰是示意性而非限制性的， 除非在上下文另有明确指出，否则应该理解为“一个或多个”。
本公开实施方式中的多个装置之间所交互的消息或者信息的名称仅用于说明性的目的，而并不是用于对这些消息或信息的范围进行限制。
图1为本公开实施例提供的一种信息展示方法的流程示意图。该方法可以由信息展示装置执行，其中，该装置可以由软件和/或硬件实现，可配置于电子设备中，典型的，可以配置在手机或平板电脑中。本公开实施例提供的信息展示方法可以在视频播放页面中展示对象卡片。如图1所示，本实施例提供的信息展示方法可以包括：
S101、在视频播放页面中播放第一视频。
例如，电子设备可以基于用户的相应触发操作显示视频播放页面，并在视频播放页面中播放视频(包括第一视频)。其中，视频播放页面可以为用于播放视频的页面，如用于播放推荐视频的推荐视频播放页面等。第一视频可以为视频播放页面中播放的视频，如在接收到信息展示操作时视频播放页面中所播放的视频。
S102、响应于作用在所述视频播放页面中的信息展示操作，将所述第一视频切换显示为目标对象的对象卡片，其中，所述对象卡片包括第一区域和第二区域，所述第一区域用于展示所述目标对象的第一信息，所述第二区域用于展示所述目标对象中包含的至少一个关联对象的第二信息。
其中，信息展示操作可以理解为用于展示目标对象的信息的操作，如用于显示目标对象的对象卡片的操作，该信息展示操作例如可以为视频切换操作，如作用于视频播放页面内的竖向滑动操作。目标对象可以为向用户推荐的对象，如向用户推荐的城市或场所(如商场、店铺)等。目标对象的第一信息可以包括目标对象的标识信息(如目标对象的名称)和/或介绍信息。
目标对象的对象卡片20可以为用于展示目标对象的第一信息以及目标对象的关联对象的第二信息的卡片，其可以在满足预设条件时添加至视频播放页面的视频流中，以在电子设备基于视频播放页面的视频流切换至该对象卡片20时进行显示。该预设条件可以为向用户推荐目标对象的预设推荐条件，其可以根据需要进行设置，本实施例不对此进行限制。如图2所示，目标对象的对象卡片20中可以包含有用于展示目标对象的第一信息的第一区域和用于展示目标对象的关联对象的第二信息的第二区域，还可以进一步设置有用于展示控件的第三区域。
目标对象的关联对象可以为目标对象内所包含的、推荐优先级较高的子对 象(如资源)，当目标对象为城市时，该关联对象例如可以为该城市中的景点或商场等；当目标对象为商场时，该关联对象例如可以为该商场中所包含的店铺等；当目标对象为店铺时，该关联对象例如可以为该店铺中的商品等。在此，该商场/店铺可以为线下的实体商场/实体店铺，也可以为线上的虚拟商场/虚拟店铺，本实施例不对此进行限制。关联对象的第二信息可以包括该关联对象的名称、图片和/或介绍等信息。对象卡片中第二区域中可以显示有目标对象的部分关联对象的对象信息。
例如，如图2所示，用户在欲查看目标对象的对象卡片时，可以在视频播放页面中执行信息展示操作。相应的，电子设备在检测到用户的信息展示操作时，可以将当前所播放的第一视频切换显示为目标对象的对象卡片20，并在该对象卡片20的第一区域显示目标对象的第一信息，在该对象的第二区域显示目标对象的至少一个关联对象的第二信息。
以信息展示操作为视频切换操作为例，当当前条件满足推荐目标对象的预设条件时，可以在视频播放页面的视频流中添加目标对象的对象卡片。从而，用户在欲切换视频时，可以在视频播放页面中执行视频切换操作。相应的，电子设备可以在接收到视频切换操作时，可以按照该视频流进行视频切换，并在需要切换至视频流中所包含的目标对象的对象卡片进行显示时，将该视频切换操作作为信息展示操作，响应于该信息展示操作，将该第一视频切换显示为目标对象的对象卡片。
在本实施例中，在视频播放页面中以对象卡片的形式展示向用户推荐的目标对象及其关联对象的相关信息，使得用户可以通过对象卡片快速了解目标对象及其提供的资源，无需切换至其他页面或其他应用软件，能够丰富视频播放页面中所展示的内容以及视频播放页面中的内容的展现形式，并提高用户的信息查看效率，从而提高用户体验。
在一个实施方式中，在所述将所述第一视频切换显示为目标对象的对象卡片之后，还包括：响应于针对所述目标对象的第一反馈操作，显示所述目标对象的第一反馈控件，其中，所述第一反馈控件用于触发对所述目标对象进行反馈；和/或，响应于针对所述至少一个关联对象中的第二关联对象的第二反馈操作，显示所述第二关联对象的第二反馈控件，其中，所述第二反馈控件用于触发对所述第二关联对象进行反馈。
其中，第一反馈操作可以为用于显示目标对象的反馈控件、以对目标对象进行反馈的操作，如针对目标对象的长按操作(如作用于第一区域内的长按操 作)或者针对视频播放页面的长按操作(如作用于视频播放页面内的长按操作)。第二反馈操作可以为用于显示某一关联对象的反馈控件、以对该关联对象进行反馈的操作，如针对该关联对象的长按操作。第二关联对象可以为该第二反馈操作所作用于的关联对象。第一反馈控件可以为目标对象对应的反馈控件，第二反馈控件可以为第二关联对象对应的反馈控件。第一反馈控件和第二反馈控件可以包括进行不感兴趣反馈的反馈控件和/或进行投诉的反馈控件；还可以进一步包括进行点赞、收藏等反馈的反馈控件。
在上述实施方式中，用户可以通过执行相应的反馈操作指示电子设备在视频播放页面中显示目标对象/关联对象的反馈控件，以对目标对象/关联对象进行反馈。
例如，用户在欲对目标对象进行反馈时，可以执行第一反馈操作。电子设备在接收到用户的第一反馈操作时，可以显示目标对象的至少一个反馈控件，如在视频播放页面中显示目标对象的反馈面板，并在该反馈面板中显示目标对象的反馈控件；或者，在目标对象卡片的第三区域显示目标对象的反馈控件，等等。从而，用户可以触发目标对象的相应反馈控件对目标对象进行反馈。相应的，电子设备在检测到用户触发目标对象的某一反馈控件时，可以生成并向服务器发送与该反馈控件对应的反馈信息，并可以进一步取消对目标对象的反馈控件的显示。
用户在欲对目标对象的某一关联对象进行反馈时，可以执行第二反馈操作。电子设备在接收到用户的第二反馈操作时，可以将该第二反馈操作所作用于的关联对象作为第二关联对象，显示该第二关联对象的至少一个反馈控件，如在视频播放页面中显示第二关联对象的反馈面板，并在该反馈面板中显示第二关联对象的反馈控件；或者，在目标对象卡片的第三区域显示第二关联对象的反馈控件，等等。从而，用户可以触发第二关联对象的相应反馈控件对第二关联对象进行反馈。相应的，电子设备在检测到用户触第二关联对象的某一反馈控件时，可以生成并向服务器发送与该反馈控件对应的反馈信息，并可以进一步取消对第二关联对象的反馈控件的显示。
在一个实施方式中，所述对象卡片还包括用于展示交互控件的第三区域，所述交互控件包括对象列表控件，所述方法还包括：响应于对所述对象列表控件的触发操作，展示所述目标对象的关联对象列表。
其中，第三区域可以为目标对象的对象卡片中用于展示交互控件的区域，第三区域中可以显示有对象列表控件等控件，该第三区域可以位于第一区域/第 二区域之内或之外。该对象列表控件可以为用于指示电子设备显示目标对象的关联对象列表的控件。目标对象的关联对象列表可用于展示目标对象的所有关联对象的相关信息(如第二信息)。
示例性的，电子设备在显示目标对象的对象卡片时，在对象卡片的第三区域(如图2所示)显示对象列表控件。从而，用户在欲查看第二区域中未显示的其他关联对象时，可以触发该对象列表控件。相应的，电子设备在检测到用户触发对象列表控件时，可以显示目标对象的关联对象列表，如在对象卡片的上层展示目标对象的关联对象列表，将目标对象的对象卡片切换显示为目标对象的关联对象列表，或者，将当前页面由视频播放页面切换为关联对象页面，并在该关联对象页面中展示目标对象的关联对象列表，等等。
本实施例提供的信息展示方法，在视频播放页面中播放第一视频；响应于作用在该视频播放页面中的信息展示操作，将该第一视频切换显示为目标对象的对象卡片，其中，该对象卡片包括第一区域和第二区域，该第一区域用于展示目标对象的第一信息；该第二区域用于展示目标对象中包含的至少一个关联对象的第二信息。本实施例，在视频播放页面中以对象卡片的形式向用户展示目标对象及其关联对象的相关信息，能够丰富视频播放页面中所展示的内容以及视频播放页面中的内容的展现形式，并提高用户的信息查看效率，提高用户体验。
图3为本公开实施例提供的另一种信息展示方法的流程示意图。本实施例可以与上述实施例中的一个或多个组合。可选的，在所述将所述第一视频切换显示为目标对象的对象卡片之后，还包括：响应于针对所述目标对象的第一查看操作，展示所述目标对象的详情信息；和/或，响应于针对所述至少一个关联对象中的第一关联对象的第二查看操作，展示所述第一关联对象的详情信息。
在一实施例中，在所述将所述第一视频切换显示为目标对象的对象卡片之后，还包括：响应于作用在所述第二区域内的信息切换操作，切换所述第二区域中所显示的关联对象的第二信息。
在一实施例中，所述将所述第一视频切换显示为目标对象的对象卡片，包括：在所述视频播放页面中显示与所述目标对象关联的预设页面背景，并在所述预设页面背景的上层显示所述目标对象的对象卡片。
在一实施例中，在所述将所述第一视频切换显示为目标对象的对象卡片之后，还包括：响应于作用在所述视频播放页面中的视频播放操作，将所述对象卡片切换显示为所述第一视频或第二视频，其中，所述第二视频与所述第一视 频为不同视频。
相应的，如图3所示，本实施例提供的信息展示方法可以包括：
S201、在视频播放页面中播放第一视频。
S202、响应于作用在所述视频播放页面中的信息展示操作，在所述视频播放页面中显示与所述目标对象关联的预设页面背景，在所述预设页面背景的上层显示所述目标对象的对象卡片，执行S203、S204、S205或S206，其中，所述对象卡片包括第一区域和第二区域，所述第一区域用于展示所述目标对象的第一信息，所述第二区域用于展示所述目标对象中包含的至少一个关联对象的第二信息。
其中，预设页面背景可以为显示目标对象的对象卡片时，在视频播放页面中该对象卡片的下层显示的页面背景，其可以为与目标对象存在关联的图片(包如静态图片或动态图片)、动画或视频等，如预设页面背景中可以显示有目标对象周边或内部的分布信息。以预设页面背景为图片为例，当目标对象为城市时，预设页面背景可以为城市内的景点和/或商场等标志性建筑的分布图；当目标对象为商场时，预设页面背景可以为商场内的店铺的分布图(如导购图)，或者，商场及其周边场所的分布图；当目标对象为店铺时，预设页面背景可以为店铺的导购图等，以便于用户了解目标对象的分布信息。
示例性的，如图2所示，电子设备在接收到用户的信息展示操作时，可以停止播放第一视频，在视频播放页面中显示该目标对象关联的预设页面背景(如与目标对象的对象卡片对应的预设页面背景)，并在该预设页面背景上层的设定位置显示目标对象的对象卡片20。在此，该设定位置可以根据需要灵活设置，如可以将该设定位置设置为视频播放页面的中下侧等。
S203、响应于针对所述目标对象的第一查看操作，展示所述目标对象的详情信息，结束操作。
其中，第一查看操作可以为查看目标对象的详情信息的操作，如作用于对象卡片的第一区域内的点击操作。
例如，用户在欲查看目标对象的详情信息时，可以执行针对目标对象的第一查看操作，如点击第一区域中所显示的目标对象的第一信息。相应的，电子设备在接收到用户的第一查看操作时，可以向用户展示目标对象的详情信息，例如可以在视频播放页面中展示目标对象的详情信息，如在目标对象的对象卡片中展示目标对象的详情信息，或者，在目标对象的对象卡片的上层展示目标对象的详情信息；也可以将当前页面由视频播放页面切换为目标对象的详情页 面，并在该详情页面中展示目标对象的详情信息。
S204、响应于作用在所述第二区域内的信息切换操作，切换所述第二区域中所显示的关联对象的第二信息。
其中，信息切换操作可以为切换对象卡片的第二区域中所显示的关联对象的第二信息的操作，如作用于第二区域内的横向滑动操作等。
在本实施例中，用户可以通过信息切换操作切换第二区域中所显示的关联对象的第二信息，以查看目标对象的不同关联对象。
例如，电子设备在显示目标对象的对象卡片时，可以在该对象卡片的第二区域展示预设数量(如3个或5个等)的关联对象的第二信息。从而，用户在欲切换第二区域中所显示的关联对象的第二信息时，可以在第二区域中执行信息切换操作。相应的，电子设备在接收到用户的信息切换操作时，可以按照目标对象的各关联对象的推荐优先级由高到低的顺序，将位于当前展示的最后一个关联对象之后且与该关联对象相距最近的预设数量的关联对象作为待展示的关联对象，并在第二区域中所展示的关联对象的第二信息切换为该待展示的关联对象的第二信息。
S205、响应于针对所述至少一个关联对象中的第一关联对象的第二查看操作，展示所述第一关联对象的详情信息，结束操作。
其中，第二查看操作可以为查看目标对象的某一关联对象的详情信息的操作，如作用于对象卡片的第二区域内所显示的某一关联对象的第二信息的点击操作。第一关联对象可以为第二查看操作所针对的关联对象。
例如，用户在欲查看目标对象的某一关联对象(即第一关联对象)的详情信息时，可以执行针对该关联对象的第二查看操作，如点击第二区域中所显示的该关联对象的第二信息。相应的，电子设备在接收到用户的第二查看操作时，可以向用户展示该关联对象的详情信息，例如可以在视频播放页面中展示该关联对象的详情信息，如在目标对象的对象卡片中展示该关联对象的详情信息，或者，在目标对象的对象卡片的上层展示该关联对象的详情信息；也可以将当前页面由视频播放页面切换为该关联对象的详情页面，并在该详情页面中展示该关联对象的详情信息。
从而，当该关联对象为商品时，用户可以查看该商品的详情信息并完成对该商品的购买操作，无需切换至其他应用软件进行购买，能够简化用户在购买商品时所需的操作。
S206、响应于作用在所述视频播放页面中的视频播放操作，将所述对象卡 片切换显示为所述第一视频或第二视频，其中，所述第二视频与所述第一视频为不同视频。
其中，视频播放操作可以为指示电子设备继续在视频播放页面中播放视频的操作，如作用于视频播放页面中的竖向滑动操作等。第一视频和第二视频可以为视频播放页面的视频流中位于目标对象的对象卡片两侧且与目标对象的对象卡片相邻的视频。例如，第一视频可以为接收到信息展示操作时，视频播放页面中所播放的视频；第二视频可以为除第一视频之外在视频播放页面的视频流中与目标对象相邻的另一视频。
示例性的，用户在欲继续在视频播放页面中观看视频时，可以执行视频播放操作，如在视频播放页面中进行竖向滑动。相应的，电子设备在接收到用户的视频播放操作时，可以将视频播放页面中所显示的目标对象的对象卡片和预设页面背景切换显示为第一视频或第二视频，如取消对目标对象的对象卡片以及目标对象关联的预设页面背景的显示，并在视频播放页面中播放第一视频或第二视频。
以视频播放操作为竖向滑动操作为例，当该视频播放操作为向下滑动的滑动操作时，可以在视频播放页面中播放第一视频，当该视频播放操作为向上滑动的滑动操作时，可以在视频能播放页面中播放第二视频；或者，当该视频播放操作为向上滑动的滑动操作时，可以在视频播放页面中播放第一视频，当该视频播放操作为向下滑动的滑动操作时，可以在视频能播放页面中播放第二视频。
本实施例提供的信息展示方法，能够基于用户的相应触发操作，切换第二区域中所显示的关联对象的第二信息，展示目标对象/关联对象的详情信息，或者继续在视频播放页面中播放视频，从而满足用户的不同需求，提高用户的体验。
图4为本公开实施例提供的一种信息展示装置的结构框图。该装置可以由软件和/或硬件实现，可配置于电子设备中，典型的，可以配置在手机或平板电脑中，可通过执行信息展示方法进行信息展示。如图4所示，本实施例提供的信息展示装置可以包括：第一播放模块401和信息展示模块402，其中，
第一播放模块401，设置为在视频播放页面中播放第一视频；
信息展示模块402，设置为响应于作用在所述视频播放页面中的信息展示操作，将所述第一视频切换显示为目标对象的对象卡片，其中，所述对象卡片包括第一区域和第二区域，所述第一区域用于展示所述目标对象的第一信息，所 述第二区域用于展示所述目标对象中包含的至少一个关联对象的第二信息。
本实施例提供的信息展示装置，通过第一播放模块在视频播放页面中播放第一视频；通过信息展示模块响应于作用在该视频播放页面中的信息展示操作，将该第一视频切换显示为目标对象的对象卡片，其中，该对象卡片包括第一区域和第二区域，该第一区域用于展示目标对象的第一信息；该第二区域用于展示目标对象中包含的至少一个关联对象的第二信息。本实施例，在视频播放页面中以对象卡片的形式向用户展示目标对象及其关联对象的相关信息，能够丰富视频播放页面中所展示的内容以及视频播放页面中的内容的展现形式，并提高用户的信息查看效率，提高用户体验。
在一实施例中，本实施例提供的信息展示装置还可以包括：第一详情信息展示模块，设置为在所述将所述第一视频切换显示为目标对象的对象卡片之后，响应于针对所述目标对象的第一查看操作，展示所述目标对象的详情信息；和/或，第二详情信息展示模块，设置为响应于针对所述至少一个关联对象中的第一关联对象的第二查看操作，展示所述第一关联对象的详情信息。
在一实施例中，本实施例提供的信息展示装置还可以包括：第一反馈控件显示模块，设置为在所述将所述第一视频切换显示为目标对象的对象卡片之后，响应于针对所述目标对象的第一反馈操作，显示所述目标对象的第一反馈控件，其中，所述第一反馈控件用于触发对所述目标对象进行反馈；和/或，第二反馈控件显示模块，设置为响应于针对所述至少一个关联对象中的第二关联对象的第二反馈操作，显示所述第二关联对象的第二反馈控件，其中，所述第二反馈控件用于触发对所述第二关联对象进行反馈。
在一实施例中，本实施例提供的信息展示装置还可以包括：信息切换模块，设置为在所述将所述第一视频切换显示为目标对象的对象卡片之后，响应于作用在所述第二区域内的信息切换操作，切换所述第二区域中所显示的关联对象的第二信息。
在上述实施例中，所述信息展示模块402可以设置为：在所述视频播放页面中显示与所述目标对象关联的预设页面背景，并在所述预设页面背景的上层显示所述目标对象的对象卡片。
在上述实施例中，所述对象卡片还可以包括用于展示交互控件的第三区域，所述交互控件可以包括对象列表控件，本实施例提供的信息展示装置还可以包括：列表展示模块，设置为响应于对所述对象列表控件的触发操作，展示所述目标对象的关联对象列表。
在一实施例中，本实施例提供的信息展示装置还可以包括：第二播放模块，设置为在所述将所述第一视频切换显示为目标对象的对象卡片之后，响应于作用在所述视频播放页面中的视频播放操作，将所述对象卡片切换显示为所述第一视频或第二视频，其中，所述第二视频与所述第一视频为不同视频。
本公开实施例提供的信息展示装置可执行本公开任意实施例提供的信息展示方法，具备执行信息展示方法相应的功能模块和有益效果。未在本实施例中详尽描述的技术细节，可参见本公开任意实施例所提供的信息展示方法。
下面参考图5，其示出了适于用来实现本公开实施例的电子设备(例如终端设备)500的结构示意图。本公开实施例中的终端设备可以包括但不限于诸如移动电话、笔记本电脑、数字广播接收器、个人数字助理(Personal Digital Assistant，PDA)、平板电脑(PAD)、便携式多媒体播放器(Portable Media Player，PMP)、车载终端(例如车载导航终端)等等的移动终端以及诸如数字电视(Television，TV)、台式计算机等等的固定终端。图5示出的电子设备仅仅是一个示例，不应对本公开实施例的功能和使用范围带来任何限制。
如图5所示，电子设备500可以包括处理装置(例如中央处理器、图形处理器等)501，其可以根据存储在只读存储器(Read-Only Memory，ROM)502中的程序或者从存储装置508加载到随机访问存储器(Random Access Memory，RAM)503中的程序而执行各种适当的动作和处理。在RAM 503中，还存储有电子设备500操作所需的各种程序和数据。处理装置501、ROM 502以及RAM 503通过总线504彼此相连。输入/输出(Input/Output，I/O)接口505也连接至总线504。
通常，以下装置可以连接至I/O接口505：包括例如触摸屏、触摸板、键盘、鼠标、摄像头、麦克风、加速度计、陀螺仪等的输入装置506；包括例如液晶显示器(Liquid Crystal Display，LCD)、扬声器、振动器等的输出装置507；包括例如磁带、硬盘等的存储装置508；以及通信装置509。通信装置509可以允许电子设备500与其他设备进行无线或有线通信以交换数据。虽然图5示出了具有各种装置的电子设备500，但是应理解的是，并不要求实施或具备所有示出的装置。可以替代地实施或具备更多或更少的装置。
特别地，根据本公开的实施例，上文参考流程图描述的过程可以被实现为计算机软件程序。例如，本公开的实施例包括一种计算机程序产品，其包括承载在非暂态计算机可读介质上的计算机程序，该计算机程序包含用于执行流程图所示的方法的程序代码。在这样的实施例中，该计算机程序可以通过通信装 置509从网络上被下载和安装，或者从存储装置508被安装，或者从ROM 502被安装。在该计算机程序被处理装置501执行时，执行本公开实施例的方法中限定的上述功能。
需要说明的是，本公开上述的计算机可读介质可以是计算机可读信号介质或者计算机可读存储介质或者是上述两者的任意组合。计算机可读存储介质例如可以是——但不限于——电、磁、光、电磁、红外线、或半导体的系统、装置或器件，或者任意以上的组合。计算机可读存储介质的例子可以包括但不限于：具有一个或多个导线的电连接、便携式计算机磁盘、硬盘、随机访问存储器(RAM)、只读存储器(ROM)、可擦式可编程只读存储器(Erasable Programmable Read-Only Memory，EPROM)或闪存、光纤、便携式紧凑磁盘只读存储器(Compact Disc Read-Only Memory，CD-ROM)、光存储器件、磁存储器件、或者上述的任意合适的组合。在本公开中，计算机可读存储介质可以是任何包含或存储程序的有形介质，该程序可以被指令执行系统、装置或者器件使用或者与其结合使用。而在本公开中，计算机可读信号介质可以包括在基带中或者作为载波一部分传播的数据信号，其中承载了计算机可读的程序代码。这种传播的数据信号可以采用多种形式，包括但不限于电磁信号、光信号或上述的任意合适的组合。计算机可读信号介质还可以是计算机可读存储介质以外的任何计算机可读介质，该计算机可读信号介质可以发送、传播或者传输用于由指令执行系统、装置或者器件使用或者与其结合使用的程序。计算机可读介质上包含的程序代码可以用任何适当的介质传输，包括但不限于：电线、光缆、射频(Radio Frequency，RF)等等，或者上述的任意合适的组合。
在一些实施方式中，客户端、服务器可以利用诸如HTTP(Hyper Text Transfer Protocol，超文本传输协议)之类的任何当前已知或未来研发的网络协议进行通信，并且可以与任意形式或介质的数字数据通信(例如，通信网络)互连。通信网络的示例包括局域网(Local Area Network，LAN)，广域网(Wide Area Network，WAN)，网际网(例如，互联网)以及端对端网络(例如，ad hoc端对端网络)，以及任何当前已知或未来研发的网络。
上述计算机可读介质可以是上述电子设备中所包含的；也可以是单独存在，而未装配入该电子设备中。
上述计算机可读介质承载有一个或者多个程序，当上述一个或者多个程序被该电子设备执行时，使得该电子设备：在视频播放页面中播放第一视频；响应于作用在所述视频播放页面中的信息展示操作，将所述第一视频切换显示为 目标对象的对象卡片，其中，所述对象卡片包括第一区域和第二区域，所述第一区域用于展示所述目标对象的第一信息，所述第二区域用于展示所述目标对象中包含的至少一个关联对象的第二信息。
存储介质可以是非暂态(non-transitory)存储介质。
可以以一种或多种程序设计语言或其组合来编写用于执行本公开的操作的计算机程序代码，上述程序设计语言包括但不限于面向对象的程序设计语言—诸如Java、Smalltalk、C++，还包括常规的过程式程序设计语言—诸如“C”语言或类似的程序设计语言。程序代码可以完全地在用户计算机上执行、部分地在用户计算机上执行、作为一个独立的软件包执行、部分在用户计算机上部分在远程计算机上执行、或者完全在远程计算机或服务器上执行。在涉及远程计算机的情形中，远程计算机可以通过任意种类的网络——包括局域网(LAN)或广域网(WAN)—连接到用户计算机，或者，可以连接到外部计算机(例如利用因特网服务提供商来通过因特网连接)。
附图中的流程图和框图，图示了按照本公开各种实施例的系统、方法和计算机程序产品的可能实现的体系架构、功能和操作。在这点上，流程图或框图中的每个方框可以代表一个模块、程序段、或代码的一部分，该模块、程序段、或代码的一部分包含一个或多个用于实现规定的逻辑功能的可执行指令。也应当注意，在有些作为替换的实现中，方框中所标注的功能也可以以不同于附图中所标注的顺序发生。例如，两个接连地表示的方框实际上可以基本并行地执行，它们有时也可以按相反的顺序执行，这依所涉及的功能而定。也要注意的是，框图和/或流程图中的每个方框、以及框图和/或流程图中的方框的组合，可以用执行规定的功能或操作的专用的基于硬件的系统来实现，或者可以用专用硬件与计算机指令的组合来实现。
描述于本公开实施例中所涉及到的单元可以通过软件的方式实现，也可以通过硬件的方式来实现。其中，模块的名称在某种情况下并不构成对该单元本身的限定。
本文中以上描述的功能可以至少部分地由一个或多个硬件逻辑部件来执行。例如，非限制性地，可以使用的示范类型的硬件逻辑部件包括：现场可编程门阵列(Field Programmable Gate Array，FPGA)、专用集成电路(Application Specific Integrated Circuit，ASIC)、专用标准产品(Application Specific Standard Product，ASSP)、片上系统(System on Chip，SOC)、复杂可编程逻辑设备(Complex Programmable Logic Device，CPLD)等等。
在本公开的上下文中，机器可读介质可以是有形的介质，其可以包含或存储以供指令执行系统、装置或设备使用或与指令执行系统、装置或设备结合地使用的程序。机器可读介质可以是机器可读信号介质或机器可读储存介质。机器可读介质可以包括但不限于电子的、磁性的、光学的、电磁的、红外的、或半导体系统、装置或设备，或者上述内容的任何合适组合。机器可读存储介质的示例会包括基于一个或多个线的电气连接、便携式计算机盘、硬盘、随机存取存储器(RAM)、只读存储器(ROM)、可擦除可编程只读存储器(EPROM或快闪存储器)、光纤、便捷式紧凑盘只读存储器(CD-ROM)、光学储存设备、磁储存设备、或上述内容的任何合适组合。
根据本公开的一个或多个实施例，示例1提供了一种信息展示方法，包括：
在视频播放页面中播放第一视频；
响应于作用在所述视频播放页面中的信息展示操作，在将所述第一视频切换显示为目标对象的对象卡片，其中，所述对象卡片包括第一区域和第二区域，所述第一区域用于展示所述目标对象的第一信息，所述第二区域用于展示所述目标对象中包含的至少一个关联对象的第二信息。
根据本公开的一个或多个实施例，示例2根据示例1所述的方法，在所述将所述第一视频切换显示为目标对象的对象卡片之后，还包括：
响应于针对所述目标对象的第一查看操作，展示所述目标对象的详情信息；和/或，
响应于针对所述至少一个关联对象中的第一关联对象的第二查看操作，展示所述第一关联对象的详情信息。
根据本公开的一个或多个实施例，示例3根据示例1所述的方法，在所述将所述第一视频切换显示为目标对象的对象卡片之后，还包括：
响应于针对所述目标对象的第一反馈操作，显示所述目标对象的第一反馈控件，其中，所述第一反馈控件用于触发对所述目标对象进行反馈；和/或，
响应于针对所述至少一个关联对象中的第二关联对象的第二反馈操作，显示所述第二关联对象的第二反馈控件，其中，所述第二反馈控件用于触发对所述第二关联对象进行反馈。
根据本公开的一个或多个实施例，示例4根据示例1所述的方法，在所述将所述第一视频切换显示为目标对象的对象卡片之后，还包括：
响应于作用在所述第二区域内的信息切换操作，切换所述第二区域中所显示的关联对象的第二信息。
根据本公开的一个或多个实施例，示例5根据示例1-4任一所述的方法，所述将所述第一视频切换显示为目标对象的对象卡片，包括：
在所述视频播放页面中显示与所述目标对象关联的预设页面背景，并在所述预设页面背景的上层显示所述目标对象的对象卡片。
根据本公开的一个或多个实施例，示例6根据示例1-4任一所述的方法，所述对象卡片还包括用于展示交互控件的第三区域，所述交互控件包括对象列表控件，所述方法还包括：
响应于对所述对象列表控件的触发操作，展示所述目标对象的关联对象列表。
根据本公开的一个或多个实施例，示例7根据示例1-4任一所述的方法，在所述将所述第一视频切换显示为目标对象的对象卡片之后，还包括：
响应于作用在所述视频播放页面中的视频播放操作，将所述对象卡片切换显示为所述第一视频或第二视频，其中，所述第二视频与所述第一视频为不同视频。
根据本公开的一个或多个实施例，示例8提供了一种信息展示装置，包括：
第一播放模块，设置为在视频播放页面中播放第一视频；
信息展示模块，设置为响应于作用在所述视频播放页面中的信息展示操作，将所述第一视频切换显示为目标对象的对象卡片，其中，所述对象卡片包括第一区域和第二区域，所述第一区域用于展示所述目标对象的第一信息，所述第二区域用于展示所述目标对象中包含的至少一个关联对象的第二信息。
根据本公开的一个或多个实施例，示例9提供了一种电子设备，包括：
一个或多个处理器；
存储器，设置为存储一个或多个程序，
当所述一个或多个程序被所述一个或多个处理器执行，使得所述一个或多个处理器实现如示例1-7中任一所述的信息展示方法。
根据本公开的一个或多个实施例，示例10提供了一种计算机可读存储介质，其上存储有计算机程序，该程序被处理器执行时实现如示例1-7中任一所述的信息展示方法。
根据本公开的一个或多个实施例，示例11提供了一种计算机程序产品，当所述计算机程序产品被计算机执行，使得所述计算机实现如示例1-7任一所述的信息展示方法。
本公开中所涉及的公开范围，并不限于上述技术特征的特定组合而成的实 施例，同时也应涵盖在不脱离上述公开构思的情况下，由上述技术特征或其等同特征进行任意组合而形成的其它实施例。例如上述特征与本公开中公开的(但不限于)具有类似功能的技术特征进行互相替换而形成的实施例。
此外，虽然采用特定次序描绘了各操作，但是这不应当理解为要求这些操作以所示出的特定次序或以顺序次序执行来执行。在一定环境下，多任务和并行处理可能是有利的。同样地，虽然在上面论述中包含了若干具体实现细节，但是这些不应当被解释为对本公开的范围的限制。在单独的实施例的上下文中描述的某些特征还可以组合地实现在单个实施例中。相反地，在单个实施例的上下文中描述的各种特征也可以单独地或以任何合适的子组合的方式实现在多个实施例中。
尽管已经采用特定于结构特征和/或方法逻辑动作的语言描述了本主题，但是应当理解所附权利要求书中所限定的主题未必局限于上面描述的特定特征或动作。相反，上面所描述的特定特征和动作仅仅是实现权利要求书的示例形式。

Claims (11)

  1. 一种信息展示方法，包括：
    在视频播放页面中播放第一视频；
    响应于作用在所述视频播放页面中的信息展示操作，将所述第一视频切换显示为目标对象的对象卡片，其中，所述对象卡片包括第一区域和第二区域，所述第一区域用于展示所述目标对象的第一信息，所述第二区域用于展示所述目标对象中包含的至少一个关联对象的第二信息。
  2. 根据权利要求1所述的方法，在所述将所述第一视频切换显示为目标对象的对象卡片之后，还包括以下中的至少一个：
    响应于针对所述目标对象的第一查看操作，展示所述目标对象的详情信息；或，
    响应于针对所述至少一个关联对象中的第一关联对象的第二查看操作，展示所述第一关联对象的详情信息。
  3. 根据权利要求1所述的方法，在所述将所述第一视频切换显示为目标对象的对象卡片之后，还包括以下中的至少一个：
    响应于针对所述目标对象的第一反馈操作，显示所述目标对象的第一反馈控件，其中，所述第一反馈控件用于触发对所述目标对象进行反馈；或，
    响应于针对所述至少一个关联对象中的第二关联对象的第二反馈操作，显示所述第二关联对象的第二反馈控件，其中，所述第二反馈控件用于触发对所述第二关联对象进行反馈。
  4. 根据权利要求1所述的方法，在所述将所述第一视频切换显示为目标对象的对象卡片之后，还包括：
    响应于作用在所述第二区域内的信息切换操作，切换所述第二区域中所显示的关联对象的第二信息。
  5. 根据权利要求1-4任一所述的方法，其中，所述将所述第一视频切换显示为目标对象的对象卡片，包括：
    在所述视频播放页面中显示与所述目标对象关联的预设页面背景，并在所述预设页面背景的上层显示所述目标对象的对象卡片。
  6. 根据权利要求1-4任一所述的方法，其中，所述对象卡片还包括用于展示交互控件的第三区域，所述交互控件包括对象列表控件，所述方法还包括：
    响应于对所述对象列表控件的触发操作，展示所述目标对象的关联对象列表。
  7. 根据权利要求1-4任一所述的方法，在所述将所述第一视频切换显示为 目标对象的对象卡片之后，还包括：
    响应于作用在所述视频播放页面中的视频播放操作，将所述对象卡片切换显示为所述第一视频或第二视频，其中，所述第二视频与所述第一视频为不同视频。
  8. 一种信息展示装置，包括：
    第一播放模块，设置为在视频播放页面中播放第一视频；
    信息展示模块，设置为响应于作用在所述视频播放页面中的信息展示操作，将所述第一视频切换显示为目标对象的对象卡片，其中，所述对象卡片包括第一区域和第二区域，所述第一区域用于展示所述目标对象的第一信息，所述第二区域用于展示所述目标对象中包含的至少一个关联对象的第二信息。
  9. 一种电子设备，包括：
    一个或多个处理器；
    存储器，设置为存储一个或多个程序，
    当所述一个或多个程序被所述一个或多个处理器执行，使得所述一个或多个处理器实现如权利要求1-7中任一所述的信息展示方法。
  10. 一种计算机可读存储介质，所述计算机可读存储介质上存储有计算机程序，所述计算机程序被处理器执行时实现如权利要求1-7中任一所述的信息展示方法。
  11. 一种计算机程序产品，当所述计算机程序产品被计算机执行，使得所述计算机实现如权利要求1-7任一所述的信息展示方法。
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