ES1107655U - Panoramic advertising support (Machine-translation by Google Translate, not legally binding) - Google Patents

Abstract

Panoramic advertising support, characterized by presenting a flat structure with two folds, forming two angles from 45º to 90º, so that it can be observed from the front and from the sides. This support is attached to a flexible plate that allows its placement in the desired place. (Machine-translation by Google Translate, not legally binding)

Description

PANORAMIC ADVERTISING SUPPORT

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OBJECT OF I. INVENTION

The present invention relates to a piece intended to attract attention

of consumers in supermarkets and hypermarkets from a point of view

front and side It is, in a first version, a poster with three facets that

they allow viewing and reading of the messages that have been incorporated both

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from the front as a profile, in the two directions of the corridors where

they store the products available in this type of shopping centers. In a

second version, this support presents a profile in the form of a semicircle, or

of arc of circumference, that allows its visualization and the reading of the

messages that are incorporated in a range of 180 degrees. In both versions.

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The part object of this invention incorporates a flexible plate attached to its back

whose opposite end will be fixed to the shelves or shelves where the

merchandise subject to the attention claim of this advertising support.

BACKGROUND OF THE INVENTION

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In the aisles of supermarkets and hypermarkets have proliferated

lately some pieces technically called "stoppers", consisting of

a flat, light, small-sized poster, attached to a plate that, to its

once, it is attached with self-adhesive to the shelf where the products are housed

on which you want to draw attention. However, due to the characteristics

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of the "stoppers", the consumer can only look at his printed message

when in front of said poster. Therefore, the present invention modifies

substantially the shape of this piece, giving it the possibility of visualization

panoramic, as described in the following section.

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DESCRIPTION OF THE INVENTION

The fundamental problem posed by the pieces known as

"'stoppers" is that they limit their display to a frontal point of view. The present

invention, which we call "yuStopper" optimizes the visual possibilities from the entire range available in hypermarkets; that is to say, both from the front and from the sides of the corridors through which you are looking for the desired products. And this is achieved in three ways:

1.-By creating a flat poster with two folds, so that it allows a frontal (by its main facet) and lateral (by its adjacent facets) visualization.

2.-By creating a poster with semicircular or circular arc.

3.-By means of the creation of a flexible plate of union of the poster with the shelf, which gives the piece of a constant mobility, which produces a multiple effect of call of attention.

BRIEF DESCRIPTION: ON THE DRAWINGS

Figure 1.-The image shows this support model in its simplest and most flat form, the number 1 corresponding to the front facet; the number 2 and the number 3 to the lateral facets; the number 4 to the flexible plate that joins the sign with its place of fixation, and the number 5 to the self-adhesive anchor point.

Figure 2.-The image shows this support model with a design difference from the previous one, number 6 corresponding to the front facet; the number 7 and the number 8 to the lateral facets: the number 9 and the number 10 to the small plates that facilitate the union of the frontal facet to the lateral facets: the number 11 to the flexible plate that joins the sign with its place fixing, and the number 12 to the self-adhesive anchor point.

Figure 3.-The image shows this support model in its semicircular version, from a plant perspective, number 13 corresponding to the poster itself; the number 14 ~ to the flexible plate that joins the sign with its place of fixation, and the number 15 to the self-adhesive anchor point.

Figure 4.-The image shows the same design shown in the previous figure, although from a panoramic viewpoint, corresponding

number 16 to the poster itself; the number 17 to the flexible plate that

joins the sign with its place of fixation, and the number 18 to the self-anchoring point

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adhesive.

DESCRIPTION OF THE FORM OF EMBODIMENT

Regarding the design shown in Figure 1, which reproduces the most

simple of this model of public support: icitario, its realization only raises

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the need for two die cuts or hend: idles that allow folding a sheet of

plastic, plasticized cardboard or polyester (I. the ideal materials for its manufacture)

getting three different facets (one front and two sides) without folds or

deformations On the inner face of the central part of this piece, the

flexible plastic plate that, in turn, is attached to the place of placement.

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Regarding the design shown in Figure 2, which provides this support

advertising of a greater lightness and structural elegance, its realization consists of

three independent pieces, of the same materials mentioned above. These

independent pieces constitute the front Jaceta and the lateral facets of the

support, which must be joined by small plates of the same

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material. Finally, the flexible plastic plate fastening to the place of

placement is adhesive to the inner face of the front facet.

Regarding the panoramic model, shown in figures 3 and 4, its shape of

embodiment must necessarily be carried out on a polyester support

semi rigid using a technique known as thermoforming, to provide

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the part of the characteristic semicircle or arc shape of

circumference. The flexible plastic plate for attachment to the place of installation is

adhesive to the central part of the inner face of this unique facet.

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"

Claims (3)

  1.-PANORAMIC ADVERTISING SUPPORT, characterized by presenting a flat structure with two folds, forming two angles of 45 'to 90', of way that can be observed from the front and from the sides. This support will be attached to a flexible plate that allows its placement in the desired place. 2.-PANORAMIC PUBLIC SUPPORT, according to previous claim, characterized by presenting three flat structures, joined by two plates. 10 forming two angles of 45 2 to 900, so that it can be observed from the front and from the sides. This support is attached to a flexible plate that allows its placement in the desired place. 3.-PANORAMIC PUBLICITARY SUPPORT, according to previous disclosure, characterized by presenting a single combed structure in the form of a semicircle, or circumference arc, so that it can be observed from the front and from the sides. This support is attached to a flexible plate that allows its placement in the desired place. , .,