ITTO960086U1 - ADVERTISING, PROMOTIONAL AND / OR INFORMATION PRINTING OF THE BACK OF THE TAPES FOR FISCAL AND PRIVATE RECEIPTS, ENTRANCE TICKETS AND - Google Patents

Description

UTILITY MODEL DESCRIPTION

ADVERTISING, PROMOTIONAL AND / OR PRINTING

INFORMATION OEL BACK OF THE TAPES FOR TAX RECEIPTS

AND PRIVATE, ENTRANCE TICKETS AND CASH REGISTERS.

The present invention relates to the use of the back of the tapes used in cash registers, for commercial or propaganda communications of various kinds.

The tapes are commonly used in all shops, public businesses, supermarkets and hypermarkets, as well as by freelancers, for issuing tax receipts or private receipts. They are of different sizes depending on the type of recorder used. Currently the rear face is white, and is not used.

With the system subject of this request, the back is used for the insertion of advertising messages of various kinds, concerning the products and the business that issues the receipts, as well as different products and businesses.

The advertisements or advertisements can be printed in black and white or in color, and have a standard format, or multiples of said standard.

The print modes can be:

a) in modules of the minimum size of a cash register.

b) in multiples of said module

c) of indeterminate length.

The printing of the back does not in any case preclude the legibility of the front part of the receipt, and instead increases the retention time by the purchasing consumer, stimulated to hoard and / or enhance the coupon.

The advertisement may consist of:

a) Commercial communications concerning the issuing company itself, or some of its products.

b) Commercial communications regarding other companies or businesses, their products or services.

c) Communications to customers regarding the store itself (initiatives, timetables, notations), or topics of public interest.

d) Communications to customers regarding products on special offer.

e) Discount vouchers from the point of sale that issues the receipt, or from other organizations or points of sale.

f) Discount sounds parameterized on the invoiced amount of the receipt, with a minimum amount of expenditure.

g) discounted coupons for particular products or services sold during the year.

The message can also have content other than a simple commercial announcement, in particular it can announce the following types of promotions:

1} Prize draw, based on a progressive number that can distinguish each module on the back receipt.

2} Receipts collection, to be accumulated until a given quantity is reached, which gives rise to a discount or premium.

3) "Puzzle" competition. The form contains a printed single part of an image which, if completed, gives place to a premium or discount from the point of sale.

The roll of paper to be inserted in cash registers or in any case in printers has a white front and a pre-printed back with advertisements, as shown in figure 1.

The tallocino that the user receives has a front bearing the common receipt, fiscal or not, as exemplified in fig. 2 The rear of the thallus has one or more insertions, indicatively as in fig. 3.

The writings shown in figures 1, 2 and 3 have the sole function of visually rendering the general appearance of the system, and any reference to real facts or activities is excluded.

Claims (1)

CLAIMS 1) Commercial, advertising, promotional or information communications, printed on the back of the cash register tapes used for issuing tax receipts, private receipts or other. 2} Communications of various kinds on the rear side of cash receipts of various sizes, relating to shops, public businesses, supermarkets, hypermarkets, freelancers. 3) Press releases according to 1 and 2 printed in black and white or in color, with standard format (forms) or free format 4) Communications according to 1 and 3 concerning both the establishment that issues the receipt and the products and services it sells or supplies, and concerning establishments or organizations and their different products or services. 5) Press releases according to 1 to 4 of informative content concerning the issuing point of sale, or other points of sale, or various topics of public interest. 6) Communications according to S, concerning electoral propaganda at local, regional or national level. 7) Communications according to 1 to 5 concerning advertising 'of products on offer in points of sale or advertising' of points of sale. 8) Communications according to 1 to 4 in the form of discount vouchers (coupons), concerning the subjects referred to in point 4 (The issuing executive and the products sold or supplied by it, as well as different businesses or bodies, and produced by them provided). 9} Communications according to 1 to 4, in the form of percentage discount coupons for the issuing year, parameterized to the amount accounted for or invoiced on the receipt, with a minimum amount of expenditure. 10) Communications according to 1 to 4, regarding the products and services available in the issuing business. 11} Communications according to 1-4-10, of a promotional nature, in the form of progressive numbers, which can distinguish each module on the back receipt and make it possible to participate in a prize draw. 12) Communications according to points 1 to 4 of a promotional nature in the form of "coupons" for points collection, to be accumulated up to a given quantity which gives rise to discounts or prizes. 13} Comonications according to points 1,2,3,4 and 12, of a promotional nature, each bearing a single part of an image or design which, if completed, gives rise to discounts or prizes. 14} Communications according to points 1 to 13, concerning businesses or points of sale located throughout the national territory, relating both to foreign companies, producers or products marketed in Italy, and to products and services supplied by Italian companies and also marketed abroad.