JPH09225152A - Booklet - Google Patents

Abstract

(57) 【Abstract】 PROBLEM TO BE SOLVED: To provide a booklet capable of giving a strong impact to a customer because the three-dimensionally formed piece is strange when the booklet is opened. SOLUTION: At least one mount piece is formed of a mount piece connected through a connecting portion, and the connecting portion has a structure that can be opened and closed, and a three-dimensional forming portion is formed across the connecting portion. The part is composed of a step forming piece and a rising piece existing on the step forming piece. One end of the step forming piece is attached to the mount piece, and the other end of the step forming piece is connected to the supporting piece across the connecting portion. The end of each of the rising pieces is attached to the step forming piece, the lower end of the rising piece is attached to the step forming piece, and the rising piece is connected to the rising piece and is attached to the step forming piece or the piece of mounting material across the rear folding line. The printed booklet. Further, the booklet described above in which a plurality of the step forming pieces and / or the rising pieces are provided.

Description

Detailed Description of the Invention

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a booklet body on which three-dimensionally formed pieces are formed when the booklet body is opened.

[0002]

2. Description of the Related Art A conventional booklet on which three-dimensional forming pieces are formed is one in which, when opened in the left-right direction, the three-dimensional forming pieces move up in the same direction while straddling the connecting portion at the center of the booklet. It was Since it was especially aimed at infants and children, the movements were often simple. Even if an adult holds a conventional booklet, the movement of three-dimensional formation can be predicted without completely opening the booklet, and even if they are used for advertisements, etc., they do not attract much attention. There was a problem that the customer attraction was low.

As long as it targets children such as children's books,
Although the form of expression was not so important, when the form of booklet or the like is particularly used for advertisement, if the form of expression is limited, the advertising effect is limited, which is a serious problem.

Here, the booklet means books, magazines, catalogs, pamphlets, leaflets, cards (birthday cards, greeting cards, Christmas cards, etc.).
Alternatively, it means that it has a structure such that it can be opened at least by hand, such as a telegram mount. Further, the connection may be bending or sticking.

[0005]

SUMMARY OF THE INVENTION In order to solve the above problems, the present invention provides a booklet capable of giving a strong impact to a customer because the three-dimensionally formed piece is strange when the booklet is opened. This is an issue.

[0006]

In order to solve the above-mentioned problems, the invention of claim 1 comprises a mount piece which is connected to at least one mount piece through a connecting portion, and can be opened and closed at the connecting portion. The three-dimensional forming portion is configured to straddle the connecting portion, and the three-dimensional forming portion includes a step forming piece and a rising piece existing thereon, and the step forming piece has one end attached to the mount piece. The other end is connected to the supporting piece across the connecting portion, and the end portion of the supporting piece is attached to the mount piece, and the rising piece has the lower end attached to the step forming piece, It is attached to a step forming piece or a mount piece that is connected to the piece and straddles the folding line in the rear, and becomes flat when the mount piece is closed,
It is a booklet that is three-dimensionally formed when opened. With such a configuration, when the booklet is opened (the opening direction is preferably the front-back direction, it is possible to change the viewing direction by opening it in the left-right direction), a substantially horizontal step forming piece appears, and The shape is such that the rising piece is standing almost vertically. The opening angle of this shape is about 120
It is stable at °. When viewed from the surface, you can also see the three-dimensional formation part in the center (of course, the corresponding pattern is printed) and the letters and images given in the margins of the mount piece, and when used for advertisement with strangeness It also attracts customers and the effect is remarkable.

A second aspect of the present invention is the booklet body, wherein a plurality of the step forming pieces and / or the rising pieces are provided. Even if each of the step forming piece and the rising piece is strange and surprising, if there are a plurality of them or one of them, a more complicated and unusual configuration is possible, and the effect is doubled when used for advertisement or the like.

[0008]

Embodiments of the present invention will be described in detail with reference to the drawings. FIG. 1 is a perspective view from the front direction in an open state showing an embodiment of the present invention. FIG. 2 is a perspective view from the right side. The booklet 1 is configured such that the mount piece 2 and the mount piece 2 are connected by a connecting portion 3 and can be opened and closed by the connecting portion 3.
In FIG. 1, the end of the step forming piece 4 is attached to the back mount piece 2, the step support piece 5 is connected to the front end, and the lower end of the step support piece 5 is attached to the front mount piece. It is attached to 2. The lower end of the rising piece 6 is attached to a substantially horizontal portion of the step forming piece 4, and a supporting piece 8 is connected rearward to the rising piece 6, and the lower end of the supporting piece has the lower end of the step forming piece 4. It is affixed to the step forming piece that is affixed to the mount piece across the folding line 9. The attachment portion of the support piece may be directly attached to the mount piece 2.

In the present embodiment, each of the step forming piece 4 and the rising piece 6 is one. However, when the step forming piece 4 is one and the rising piece 6 is plural, or when the step forming piece 4 is plural, the rising piece 6 is plural. Various configurations are possible, such as when there are six, or when both the step forming piece 4 and the rising piece 6 are plural. For example, the pattern of the step forming piece 4 is made into a glass, and the toothpaste tube and the toothbrush have two rising pieces 6
Alternatively, the step forming pieces 4 may be formed into two pieces to form a ski plate pattern, and one rising piece 6 may be formed across them.

FIG. 3 shows a booklet body in which the form shown in FIG. 1 is bound in a book. 3D formation part 7 in books and magazines
When the viewer comes to that part, the advertisement effect is very large when the viewer comes to that part, paying attention to the strangeness and surprisingness of the three-dimensional forming part 7 and seeing or reading the contents of the advertisement etc. It is a thing.

[0011]

Embodiments of the present invention will be described below with reference to the drawings. Example 1 A booklet body as shown in FIGS. 1 and 2 was manufactured. The surface of the mount 2 was printed in a pale ocher color, "Umasakiwadatsu" was printed in the indigo color in the margin of the front mount, and "Spaghetti" was printed in red in the margin of the back mount. Further, the pattern of spaghetti in a plate was printed on the upper surface of the step forming piece 4, and the pattern of fork and spaghetti was printed on the rising piece 6. When the booklet was opened, the spaghetti on the plate and the fork that lifted the spaghetti floated in the air, which was very effective as an advertisement for the spaghetti.

Example 2 A booklet body in which the structure produced in Example 1 as shown in FIG. 3 was bound into a book was produced. In this case, the relevant design, characters, etc. were printed on the outside of the mount piece having the three-dimensional forming portion. It was assumed that when reading the book, a solid body was suddenly formed when the solid body formation section was reached, which had a strong impact on the reader, and the advertising effect was outstanding.

[0013]

According to the invention of claim 1, the step forming portion has a structure in which it stands out in a platform and the rising piece rises vertically, and it is strange and unexpected due to these structures and printed patterns and characters. Since it has a unique composition and attracts the attention of the viewer, it has an excellent customer attraction when used in advertisements and the like.

According to the invention of claim 2, in addition to the above, since there are a plurality of step forming pieces and / or rising pieces, it is possible to make a more strange and surprising structure and composition, and when used for advertisements, etc., the customer attraction power is extremely large. Is.

[Brief description of drawings]

FIG. 1 is a front perspective view of a booklet body showing an embodiment of the present invention.

FIG. 2 is a perspective view from the right side of the booklet body of FIG.

FIG. 3 is a front perspective view of a booklet body showing another embodiment of the present invention.

[Explanation of symbols]

DESCRIPTION OF SYMBOLS 1 ... Booklet body 2 ... Mount piece 3 ... Connection part 4 ... Step formation piece 5 ... Step support piece 6 ... Standing piece 7 ... Solid formation part 8 ... Support piece 9 ... Folding line

Claims (2)

[Claims] 1. A structure comprising a mount piece connected to at least one mount piece via a connecting portion, and having a structure that can be opened and closed at the connecting portion, and a three-dimensional forming portion is formed straddling the connecting portion. The forming part is composed of a step forming piece and a rising piece existing on the step forming piece. One end of the step forming piece is adhered to the mount piece, and the other end is connected to the supporting piece across the connecting part. One end of the piece is attached to a mount piece, and the rising piece has a lower end attached to the step forming piece, is connected to the rising piece, and is attached to the step forming piece or to the mount piece across the folding line at the rear. A booklet body which is worn, and becomes flat when the mount pieces are closed together and three-dimensionally formed when opened. 2. The booklet according to claim 1, wherein a plurality of the step forming pieces and / or the rising pieces are provided.