WO2009117275A3 - Système et procédé permettant d’optimiser des portefeuilles de développement de produits et l’alignement de stratégies de produits, de marque et de la technologie de l’information - Google Patents

Système et procédé permettant d’optimiser des portefeuilles de développement de produits et l’alignement de stratégies de produits, de marque et de la technologie de l’information Download PDF

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Publication number
WO2009117275A3
WO2009117275A3 PCT/US2009/036574 US2009036574W WO2009117275A3 WO 2009117275 A3 WO2009117275 A3 WO 2009117275A3 US 2009036574 W US2009036574 W US 2009036574W WO 2009117275 A3 WO2009117275 A3 WO 2009117275A3
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WO
WIPO (PCT)
Prior art keywords
product
portfolios
strategy
brand
optimizing
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
PCT/US2009/036574
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English (en)
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WO2009117275A2 (fr
Inventor
Steven M. Cristol
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Individual
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Individual
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Publication date
Application filed by Individual filed Critical Individual
Publication of WO2009117275A2 publication Critical patent/WO2009117275A2/fr
Publication of WO2009117275A3 publication Critical patent/WO2009117275A3/fr
Anticipated expiration legal-status Critical
Ceased legal-status Critical Current

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Classifications

    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00—Administration; Management
    • G06Q10/06—Resources, workflows, human or project management; Enterprise or organisation planning; Enterprise or organisation modelling

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  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Human Resources & Organizations (AREA)
  • Strategic Management (AREA)
  • Economics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Educational Administration (AREA)
  • Game Theory and Decision Science (AREA)
  • Development Economics (AREA)
  • Marketing (AREA)
  • Operations Research (AREA)
  • Quality & Reliability (AREA)
  • Tourism & Hospitality (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Financial Or Insurance-Related Operations Such As Payment And Settlement (AREA)

Abstract

La présente invention concerne des procédés et logiciels commerciaux permettant l’optimisation de portefeuilles de développement de produit, des portefeuilles de développement de services, et des portefeuilles de la technologie de l’information, d’entrée accélérée sur le marché, et l’optimisation de l’alignement entre stratégie de produit, stratégie de technologie de l’information, et stratégie de marque. Des attributs de produits et de services sont caractérisés, catégorisés, et hiérarchisés avec des valeurs numériques susceptibles d’une analyse statistique de chaque développement de produits /d’initiative de technologie de l’information évalué en termes d’alignement avec une expérience de client idéal et d’impact compétitif potentiel par rapport aux ressources et risques nécessaires pour la mise de chaque initiative sur le marché. Des procédés comprennent également la hiérarchisation sous forme d’outils d’intelligence de décision appliquée pour permettre à une organisation de faire des jugements mieux informés concernant l’allocation de ressources pour développer, maintenir, ou optimiser un portefeuille de produits ou de services ou un portefeuille de technologie de l’information donnés pour améliorer la performance commerciale, accroître l’impact sur le marché, et construire une valeur de la marque.
PCT/US2009/036574 2008-03-19 2009-03-09 Système et procédé permettant d’optimiser des portefeuilles de développement de produits et l’alignement de stratégies de produits, de marque et de la technologie de l’information Ceased WO2009117275A2 (fr)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US3800608P 2008-03-19 2008-03-19
US61/038,006 2008-03-19

Publications (2)

Publication Number Publication Date
WO2009117275A2 WO2009117275A2 (fr) 2009-09-24
WO2009117275A3 true WO2009117275A3 (fr) 2009-12-23

Family

ID=41091464

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2009/036574 Ceased WO2009117275A2 (fr) 2008-03-19 2009-03-09 Système et procédé permettant d’optimiser des portefeuilles de développement de produits et l’alignement de stratégies de produits, de marque et de la technologie de l’information

Country Status (1)

Country Link
WO (1) WO2009117275A2 (fr)

Families Citing this family (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US10949785B2 (en) 2015-01-28 2021-03-16 Micro Focus Llc Product portfolio rationalization
US20210012288A1 (en) * 2019-07-11 2021-01-14 David Mroczka Method and system for guidance of artificial intelligence and human agent teaming
CN115375418A (zh) * 2022-08-29 2022-11-22 中国工商银行股份有限公司 缴费产品开发排产方法及装置

Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20040068431A1 (en) * 2002-10-07 2004-04-08 Gartner, Inc. Methods and systems for evaluation of business performance
US20040093296A1 (en) * 2002-04-30 2004-05-13 Phelan William L. Marketing optimization system
US20050256844A1 (en) * 2004-02-14 2005-11-17 Cristol Steven M Business method for integrating and aligning product development and brand strategy
US20070192170A1 (en) * 2004-02-14 2007-08-16 Cristol Steven M System and method for optimizing product development portfolios and integrating product strategy with brand strategy

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20040093296A1 (en) * 2002-04-30 2004-05-13 Phelan William L. Marketing optimization system
US20040068431A1 (en) * 2002-10-07 2004-04-08 Gartner, Inc. Methods and systems for evaluation of business performance
US20050256844A1 (en) * 2004-02-14 2005-11-17 Cristol Steven M Business method for integrating and aligning product development and brand strategy
US20070192170A1 (en) * 2004-02-14 2007-08-16 Cristol Steven M System and method for optimizing product development portfolios and integrating product strategy with brand strategy

Also Published As

Publication number Publication date
WO2009117275A2 (fr) 2009-09-24

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